The Preliminary Poster ; Remastered

This is the poster made out of the same photo the team took just after the shoot. Not much has been omitted in this poster, except that I added a more vivid heading, with a funky sort of a font, representing something other than seriousness. I added extra elements, just to make it look like it's a poster relating to a film. Also, I made blur the rest of the photo except for the characters themselves to emphasize on the characters.

When certain things don't work out.

It is not rare watching your idea not working out due to some conditions, the same happened with our team. We worked with enthusiasm, not noticing how absurd our ideas were becoming, especially in terms of practical execution. What I mean to say here is that I learned a new lesson. While making a film, you have to keep in mind 2 perspectives, the possibilities and the realities. Possibilities are always endless, but realities cut down those possibilities. 

What actually blew the whole planning away was the lack of sensibility in our senses. Yes, I need to be really honest here. We were not sensible, somebody, somewhere made some mistake, which led to the crash of the whole planning and we have to do it again. 

I consider this good, because when you fail, you try even harder. I could not execute my idea, now I would not dare try thinking something as absurd as the previous idea. Also, there's another important thing. No matter how excited you get planning your film (as far as the story and the plot is concerned), it is always important to 'note' everything down in order to make it a little bit serious. Of course, it is human nature to think, reflect and portray, but in things like these, you have to make sure you are not doing so many mistakes, because it takes a lot of time to recover those mistakes. For instance, we were excited about our story, but there was nothing practical about the story it self and I, from the beginning, had an idea of where were about to get, but it's good that the whole team feels the same way.

Institutions ; A Vital Organ

Institutions are basically firms which distribute films. The institution I have chosen for analysis is :- 

Dimension Films 

This firm formerly belonged to Bob Weinstein's firm namely Miramax Films but currently it is a part of The Weinstein Company. The firm's parent company changed to the new one on October 1' 2005.

Films made and distributed solely by Dimension Films are :-

Bad Santa (2003) 

The Crow: Salvation (2000) 

Children of the Corn III: Urban Harvest (1995) 

Children of the Corn IV: The Gathering (1996) 

Children of the Corn V: Fields of Terror (1998) 

Children of the Corn 666: Isaac's Return (1999) 

Children of the Corn: Revelation (2001) 

Cursed (2005) 

Darkness (2002) 

Dracula 2000 (2000) 

Dracula II: Ascension (2003) 

Dracula III: Legacy (2005) 

From Dusk till Dawn (with Miramax Films) (1996) 

From Dusk till Dawn 2: Texas Blood Money (1999) 

From Dusk till Dawn 3: The Hangman's Daughter (2000) 

Equilibrium (2002) 

Halloween: The Curse of Michael Myers (1995) 

Halloween H20: 20 Years Later (1998) 

Halloween: Resurrection (2002) 

Hellraiser III: Hell On Earth (1992) 

Hellraiser: Bloodline (1996) 

Hellraiser: Inferno (2000) 

Hellraiser: Hellseeker (2002) 

Hellraiser: Deader (2005) 

Hellraiser: Hellworld (2005) 

Jay and Silent Bob Strike Back (2001)

Mimic 

Mimic 2 

Mimic 3: Sentinel 

Mother's Boys (1994)

My Boss's Daughter (2003) 

The Prophecy (1995) 

The Prophecy II (1998) 

The Prophecy 3: The Ascent (2000) 

The Prophecy: Uprising (2005) 

Scary Movie (2000) 

Scary Movie 2 (2001) 

Scary Movie 3 (2003) 

Scream (1996) 

Scream 2 (1997) 

Scream 3 (2000) 

Sin City (2005) 

Spy Kids (2001) 

Spy Kids 2: The Island of Lost Dreams (2001) 

Spy Kids 3-D: Game Over (2003) 

The i Inside (2003) 

Teaching Mrs. Tingle (1999) 

The Faculty (1998) 

Venom (2005)

Automaton Transfusion (2006) 

Buried Alive (2007) 

DOA: Dead or Alive (2007) 

Feast (2006) 

Feast 2: Sloppy Seconds (2008) 

Feast 3: The Happy Finish (2009) 

Grindhouse (2007) 

Planet Terror (2007) 

Death Proof (2007)

Halloween II (2009) 

Piranha 3-D (2010) 

The Promotion (2007) 

Pulse (2006) 

The Road (2009)

Scream 4 (2011)

Youth in Revolt (2010)

Dimension films mostly distributes films associated mostly with the genres such as Family, Comedy, Parody and action/adventure. The audience being targeted by this institute mostly revolves around the teenage group, mid aged, and eve children but some of their movies are rated R.

The regions of distribution covers almost the whole globe but it has it's mass coverage in the U.S.A., as it is an American Firm.

Treatment for the Upcoming film.

Treatment

The movie starts with an establishing shot of a school. Followed by a long shot of the main corridor. The alien teacher is a psychic who gets visions. When he goes inside his classroom, he keeps slamming into the wall until someone guides him. Inside the class we see Celine Dion outside window singing my hear will go on and the teacher taking attendance. When coming across Celine Dion he says three times 'she is no more'.

Harry is confused but shrugs off and starts looking at ugly Betty who tries to   dif out food stuck in her teeth.

Later, when Celine walks out of the room an all time serial killer (dressed in black hood and holding a dagger) kidnaps Celine Dion.
Next day the news comes that Celine Dion was found dead in school parking lot. Harry gets even more confused.

Ugly Betty hearing about Celine's death starts crying loudly that she is a wall flower and no one notices her. On that Harry appears to become more suspicious.

A scene when Harry sits next to (any character) during lunch hour
Harry : There is something wrong!
Malay : (silent) looks at Harry.
Harry : Believe me. The teacher acted strange. Don't you think?
Malay : (shrugs) Harry : I can smell it. How did Celine vanish after he said she is no more? That means he has a vision just like that girl in Final Destination.
While Harry is thinking, the mummy drops his lunch starts chasing a girl.

He looks at his magic ball and finds the serial killer doing something stupid and then looking at Betty's picture. Harry immediately rushes to help her.

Betty is tied up when harry dramatically enters the room. 
Harry : Stop! Before i do something you will regret! (killer stops)
Betty suddenly starts laughing hysterically. Harry and the killer look at her strangely. 
Betty: I just got a joke cousin told me yesterday. Anyway, oh Harry! Thank God you saved me! Kill him. He caught me while i was taking a bath. 
Harry making a face: did you? I am so sorry.
Serial killer (shudders) yeah. so am I! (Betty offended.) Kill him will you. He also called you a confused man who cannot decide between Cho and Ginny. 
Harry now offended : Oh now you are so dead.
Serial killer : Oh no! (white light of magic from the wand than the name of the movie.

Second Analysis : Opening Title

Superhero Movie


Opening Title 


Analysis

The title starts from a light pitched diagetic synthesizer tune which progresses involving a slightly higher pitched synthesizer while the 'Dimension films' logo is being viewed on the screen. The frame changes showing abstract designs, particularly designs involving shiny meshes. Then an amphoteric trumpet tune is being played while the frame shows the 'Superhero Movie' title fading in white color, the background has been kept black to sustain simplicity. The logo zooms in and shines. The frame changes showing the camera moving upward and changing it's focus, now viewing those meshes in brief detail, blurry in technical photo terms. Transition is applied, then after a few more frame cuts, the detail gets better and it is being made obvious that these structures which previously seemed like a mesh, are actually a part of some multicolored dress. 

Meanwhile the suit is being viewed upon, the frame also shows cast names dissolving in and out one after the other or concisely in a particular sequence. Gradually, synthesizers are progressing and then we observe slight drums are introduced in the scene. Approximately after 15 seconds, a person is being shown equipping that suit, exhibiting a behavior similar to that of a person preparing for a mission. Perpetual repetitions are being shown of that same person equipping that suit until the camera zooms in the middle of the suit, which shows a shape like a bird throwing an outer glow of green. The opening title ends with a dragon fly focused in the camera in an urban area.

Analysis : Opening Title

Scary Movie 1 
Opening Title 
Analysis 

Scary movie is a movie produced by Dimension Films. This movie is basically a parody compilation comprising of texts from other films.


The frame starts with the Dimension films logo with a sound of crickets murmuring, which is a diagetic sound. The frame changes to the establishing shot via a transition close to being dissolve transition. The establishing shot shows a white house and beyond it is dark rough sky and along the sides of the frame, we can observe lush green tree branches.  The scene continues and the frame shows a stove being lit up with an unusual frypan on it. the frame changes to a woman in white dress walking in a haste towards the white phone which is ringing. She picks up the phone as the camera engages in tracking and the girls walks round the wooden table while conversing with the stranger on the other side of the phone. While she is about to reach the stove, a sense of vulgarity is being developed as the girl engages in an immodest act. The conversation continues and then she walks upto the table again playing with the minor kitchen utensils which shows that she is a bit excited about the conversation. The camera movement is the same, tracking movement until she stops her random movement in the kitchen. The conversation is mostly arbitrary. 
The girl walks away picking up a video cassette leaving the frypan on the stove unnoticed, where the camera just for a few seconds emphasizes. She walks towards the television, probably in her sitting lounge, and then stops by the curtain, followed by a mysterious sort of non diagetic music. The girl is now confused and the scene changes, now showing a funny looking masked gangster, similar to those we can observe in the Halloween festival. That guy is reading an adult magazine and talks vulgar, which creates his image as a bad guy. The frame changes, now showing the girl confused and closely, shocked to hear what the guy is talking about on the phone. The camera zooms closer to the girls face. In this part of the scene, comedy is being blended with suspense. However, the frame changes to the funny looking man praising something he sees in the magazine and then to the frypan on the stove. Actually, popcorns are being cooked and they are now shown over cooked, adding intensity to the scene. The frame changes back to the girl again, where she abuses the guy and in this cut, something controversial arises in the text. Supposedly, afro-Americans are being thought of as loafs and weird people. The frame changes to the leftside view of the girl. She turns towards the curtain and the non diagetic mysterious music starts to intensify. She switches the lights on and sees a guy dressed up preposterously like a female who cries for help, the frame shows. The girl exchanges a dialogue and the frame changes to the guy in the yellow dress shouting. The frame changes again to the girl and shows her front view, mid-close shot with the camera zooming in.


The girls starts to run towards her backdoor and the camera tracks the movement from the front, while in between, the frame changes to that same old frypan kept on the burning stove which has not grown huge from it's surface like a hemisphere, adding some sense of humor. Meanwhile, non diagetic music which is actually an intensified version of the previous music, now with added synthesizers is being played in the background. The girl is shown locking the backdoor which opens to the poolside. She stares outside while the bell rings and she seems horrified, as a result, she turns around with a jerk making a worried face. The frame changes to the main door and then again it changes to the girl who has a baseball bat in her hand and then walks towards the door, opening it and randomly hitting someone she doesn't know standing outside her door. The frame changes to the people who were standing outside and she comes to know that they are actually children who came to trick or treat for the halloween. She apologises and closes the door, turning around to see that funny looking man holding a knife and waving greeting her. The name of the girl is Drew. She thinks of what to do and looks right where on a table there are 5 things kept, 4 deadly weapons and a banana, as this movie is linked to comedy, she picks up the banana and starts to run, with the camera showing her fullshot. She then runs outside the house, to a place similar to a backyard and then the camera angle changes showing parts of the intruder and the girl. The girl runs ahead and finds to signs in front of her, one is 'Safety' directing towards the left and one is 'Death', she chooses 'Death'. She starts running and after a few seconds, falls. Mysteriously, where she had fallen, a white body investigation mark has been made automatically, while she gets up again and runs, hiding behing a huge tree afterwards. Behind the tree she finds the intruder who has gained up on her and harasses her. She still tries to escape in her lingeries. The camera angle changes to the mid shot of the girl from the front where the girl is shown acting sensually and then after a short interval she starts to run again, this part of the scene again develops a sense of intense humor, with a little touch of vulgarity. 


The strang intruder gains up on the girl and hits the knife on the right side of her chest, which instead turns out to be something really weird. Match on action can be observed here. The frame changes to the girl who looks ahead, the frame again changes showing the road infront of the girl from where a car is approaching. The girls stands up, fullshot, then she waves her parents sitting inside the car doing something vulgar, and then they hit her own daughter. The intruder approaches towards the girl and then slices the screen with the title showing "Scary Movie".

Audiencing Our Film.

Audience profiling and similar phenomenons might seem a little bit of unnecessary to a media team new to producing a media text, but in actual, it is basically the backbone of what text that team would be producing. No matter what our ideas originally portray, the whole success is based on how audience likes it, with regard to a specific genre. It also includes knowing what your target audience enjoys, as our seniors shared an experience with some of us telling us how they questioned random children (they are targeting children) and asked them what they liked to see in a film.


Based on their strategy, we have come up with some questions, which are, as follows :- 


I might also try explaining why exactly I chose these questions. 





First question ; Name the best comedy movie you have ever watched? The reason this question came up is that we can take examples from existing super hit comedy movies and analyze them, probably to adapt some of the common things comedy movies have. For example, in every comedy movie, there's a comedy character but by answers on this, we'll try to adapt as much humor close to the movie itself as we can.


Second Question ; What do you hope to see in a comedy film? This question was necessary. If we don't raise our standards to what the audience expects, then the movie would probably be a failure. After all, it's the audience who judges the movie and I personally think that it would make it easier for us to make a movie that attracts our audience through this question. Knowing what the audience hopes in a comedy film would assure us of what the audience wants to see in a movie.


Third Question ; Who's your favorite comedy actor? As I observed comedy movies, most of the comedy actors have their own style of portraying humor (except for some of those who can practice versatility in their acting, the best example being Steve Martin). This is where we learn about how do they portray humor by observing their actions closely.